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Smirnoff.

  • Agency: JWT New York
  • Date: 2005–06
  • Region: Worldwide

Info.

Smirnoff used the Massive Attack track Future Proof for a previous campaign and wanted to continue with a similar theme across a total of 10 new spots. Neil and Robert Del Naja wrote and arranged a new 15 minute piece incorporating various Russian themes, textures and dynamics.


Design: Paul Mills / Robson Dowry.